A chinese startup Zepp focuses on wearable sports gadgets raising 15 million usd funding in the latest round by GGV Capital,Legend Capital,Bertelsmann and Cherubic Ventures.
Zepp wearable devices maily focus on helping sports athletes improve performance by collecting sophisticated data inluding speed,strength,track and also assist in coaching. Goldsense is very killer product under Zepp compnay and it can be added to the golf gloves to upload exercising data to your phones/smart devices via app. There are also a few products for tennis and other sports.
Founder Han Zheng claimed that the wearable shipments had surpass more than 100000 units and Zepp has collected more than 500000 times golf swings and now it will become a sports database from an interview with CEO of Zepp Jason Fass on re/code.
Previously in 2013, Han Zheng said they would reply on service and software to acheive profit in an interview by 36kr-A technology blog in China. Right now they offer sync service between wearable devices data and account via smart handset clients. They will start to sell interactive video courses and star athletes statistics data to paid subscribers. They can improve performance by watching interactive video courses or can analysis and study the statistics data to find the deficiencies and improve skills by imitating. Profit margin from service will be significent higher than devices although their wearable gadgets has quite a higher profit margin compared with smart phones.